UTB Library OPAC Search for 'su:"Marketing management."'

Total quality in marketing /

By Johnson, William C.,. Singapore : S.S. Mubaruk and Brothers Pte. Ltd., 1996 . xix, 276 pages : , Includes index 23 cm.. 9813046805

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Marketing and entrepreneurship in SMEs : an innovative approach /

By Carson, David.,. London : | Prentice Hall, 1995 . xvi, 296 pages : , Includes index 24 cm.. 9780131509702

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Marketing management : an Asian prespective /

By Kotler, Philip. Singapore ; | New York : Pearson Prentice Hall, 1996 . xviii, 1055 pages : , Includes indexes. 24 cm.. 0132548976 | 9780132548977

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Marketing

By Giles, G. B.. London : Macdonald & Evans 1990 . xi, 294 p. ; 18 cm.. 071211419X

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Industrial marketing strategy /

By Webster, Frederick E.. New York : John Wiley & Sons., 1984 . xiii, 365 pages : 23 cm. . 9780471119890

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International marketing : analysis and strategy /

By Onkvisit, Sak.,. New York : MacMillan Publishing Company, 1993 . xxi, 905 pages : 24 cm. . 9780023893438

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International marketing and export management

By Gerald, Albaum.. 1989 . Pages: 407. 0201175711

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International marketing management /

By Livingstone, J. M., . London : Macmillan, 1976 . viii, 170 pages : , Includes index. 22 cm. . 9780333192375

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Management controls and marketing planning /

By Wilson, R. M. S. . London : Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, 1979 . xvi, 224 pages : 24 cm. . 9780434922666 | 0434922668

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Managing for marketing excellence /

By Chaston, Ian.,. London : McGraw-Hill, 1990 . xii, 173 pages : 23 cm. . 9780077072377

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The marketer's guide to public relations : how today's top com[anies are using the new PR to gain a competitive edge

By Harris, Thomas L., 1931-. New York John Wiley & Sons 1991 . Pages: 306 , Includes bibliographical references and index. 0471579629

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Marketing /

By Mercer, David.,. Oxford : Blackwell Publishers, 1996 . xvi, 560 pages : , Includes index 25 cm. . 9780631196389

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Marketing /

By Mandell, Maurice I.. Englewood Cliffs, N.J. : Prentice-Hal., 1985 . xii, 740 pages : 24 cm. . 013556994X

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Marketing : an introduction/

By Kotler, Philip.. Englewood Cliffs, N.J. : Prentice-Hall, 1987 . xxi, 595 pages. : 27 cm. . 0135577454

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Marketing : instructor manual

By Mercer, David.. Oxford, UK Blackwell Publishers 1996 . Pages: V.P , Notes Registration no: 29069 (1al) -- For staff only. Serials holdings Stg 40.00 0631201068

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Marketing management : a strategic planning approach

By Buell, Victor P.. New York McGraw-Hill 1984 . Pages: 682 , Abstracts Includes indexes. Abstracts Includes indexes. Bibliography: p. 666-672. 0070088659

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Marketing management : analysis, planning and control/

By Kotler, Philip.. London : Prentice Hall, 1984 . xxi, 794 pages : , Reg. No: 1286 transferred to SVNR [19/11/02] 24 cm.. 0135580242

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Marketing management : analysis, planning, implementation, and control /

By Kotler, Philip.. 504Englewood Cliffs, N.J. : Prentice-Hall, 1991 . xxvi, 756 pages : , Includes index 29 cm.. 0135524806 | 9780135524800

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Marketing management and information technology

By Fletcher, Keith. New York Prentice-Hall 1990 . Pages: 364 0135565073

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Marketing management and strategy : a reader / edited by Philip Kotler

By Kotler, Philip. Englewood Cliffs, N.J. : Prentice-Hall, 1984 . xii, 448 pages : , Includes index. 24 cm. . 0135582482

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