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Business marketing management : marketing of business products and services /

Eckles, Robert W.,

Business marketing management : marketing of business products and services / Robert W. Eckles. - Englewood Cliffs, N.J. : Prentice Hall, 1990. - xxiv, 488 pages : illustrations ; 24 cm.

Includes index

ISBN: 0130921076

Subjects--Topical Terms:
Industrial marketing--Management.

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