Consumer behavior /
Engel, James F.,
Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. - 5th edition - Chicago : Dryden Press, 1986. - x, 633 pages : illustrations ; 24 cm.
Includes index.
0030018927
Consumers.
Marketing research.
Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard. - 5th edition - Chicago : Dryden Press, 1986. - x, 633 pages : illustrations ; 24 cm.
Includes index.
0030018927
Consumers.
Marketing research.