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Consumer profiles : An introduction to psychographics

Gunter, Barrie.

Consumer profiles : An introduction to psychographics [Books]. by Barrie Gunter and Adrian Furnham. - London Routledge 1992 - Pages: 189

ISBN: 0415075343 0.00

Subjects--Personal Names:
Market segementation -- Psychogical aspects.

Dewey Class. No.: HF/5415.I27 / GUN

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