Dictionary of marketing, advertising and public relations /
Jefkins, Frank
Dictionary of marketing, advertising and public relations / [Books]. Frank Jefkins. - 2nd ed. - London : International Textbook Company Ltd. , ©1983. - 311 pages : 24 cm
0700202846
Marketing --Dictionaries.
Dictionary of marketing, advertising and public relations / [Books]. Frank Jefkins. - 2nd ed. - London : International Textbook Company Ltd. , ©1983. - 311 pages : 24 cm
0700202846
Marketing --Dictionaries.