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The marketing research : project manual /

Jarboe, Glen R.,

The marketing research : project manual / Glen R. Jarboe. - 4th edition - Cincinnati : South-Western College Publishing, 1999. - iv, 235 pages : illustrations ; 28 cm.

Includes two diskettes [Barcode no. 812704 and 812705] File no. 25 : No. 395 and 396.

ISBN: 0538891483

Subjects--Topical Terms:
Marketing research.

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