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The portable MBA in marketing /

Hiam, Alexander.

The portable MBA in marketing / Alexander Hiam and Charles D. Schewe. - New York : John Wiley and Sons., 1992. - xiv, 464 pages : illustrations ; 26 cm.

Includes index.

ISBN: 9780471547280 047154728X

Subjects--Topical Terms:
Marketing--Management.

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