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Marketing hotels and restaurants into the 90's : a systematic approach to increasing sales /

Greene, Melvyn

Marketing hotels and restaurants into the 90's : a systematic approach to increasing sales / [Book]. Melvyn Greene. - 2nd. ed. - London : Heinemann Professional Publishing, 1987. - xi,287p. : ill. ; 24cm.

Previous ed.: published as Marketing hotels into the 90's. 1983. Includes index.

0434906832


Caterers and catering.
Hotel management.
Marketing.
Marketing.

Marketing by catering industries Marketing by hotel industries

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