MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01320nam a22002417a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
230405b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
Universiti Teknologi Brunei |
| Language of cataloging |
eng |
| Transcribing agency |
Universiti Teknologi Brunei |
| 084 ## - BOOK Call Number |
|---|
| Classification number |
UTB 120 REPORT, THESIS & DISSERTATION |
| -- |
RTDS 255 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hartiny Dr. Haji Azmi |
| Relator term |
author |
| 245 12 - TITLE STATEMENT |
|---|
| Title |
A Comparative Study of Traditional & Digital Marketing Channels Within MSMEs (Micro, Small and Medium Enterprises) in Brunei / |
| Remainder of title |
Hartiny Dr. Haji Azmi |
| Statement of responsibility, etc. |
Dr, Haji |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Brunei Darussalam : |
| Name of publisher, distributor, etc. |
Universiti Teknologi Brunei, |
| Date of publication, distribution, etc. |
©2018. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
127 pages: |
| Other physical details |
illustration ; |
| Dimensions |
30 cm |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Dissertation submitted to The Universiti Teknologi Brunei in patial fulfillment of the requirements for the degree of Master of Science (MSc) in Management and Technology |
| 502 ## - Dissertation Note |
|---|
| Dissertation Note |
Dissertation (Degree) - Universiti Teknologi Brunei (2018) |
| 504 ## - Bibliography, Etc. Note |
|---|
| Bibliography, Etc. Note |
Includes bibliography and appendices |
| 610 #4 - SUBJECT ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Universiti Teknologi Brunei |
| Form subdivision |
Dissertation |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Digital Marketing |
| Geographic subdivision |
Brunei Darussalam |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Titles and other words associated with a name |
Dr |
| Relator term |
Supervisor |
| Personal name |
Min Son Dao |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Local Classification |
| Koha item type |
Reports, Thesis & Dissertation Students |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Internal field |
Report, Thesis & Dissertation |
| CC (RLIN) |
834176 :002017 c.1_UTB |
| Internal field |
Universiti Teknologi Brunei |
