Principles of marketing / Philip Kotler, Gary Armstrong.

TextSeries: The Prentice Hall Series in MarketingPublication details: 1991. Englewood Cliffs, N.J. : Prentice Hall Inc, Edition: 5th edDescription: xxiii, 711 pages : illustrations (some colour) ; 28 cmISBN: 0137216890 Subject(s): Marketing | Marketing -- Management | Marketing -- case studiesOther classification: HF5415 KOT 1991

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
General Collection	Universiti Teknologi Brunei Library - at level 2	HF5415 KOT 1991 c.1 (Browse shelf(Opens below))	Available	Reg. No. 018085(H)_UTB		903611

Includes bibliographical references (pages 666) and index.

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