TY  - BOOK
AU  - Rouse,William B.
TI  - Start where you are :matching your strategy to your marketplace
SN  - 0787902470 9 (hbk)
PY  - 1996///
CY  - San Francisco, California
PB  - Jossey-Bass Publishers
KW  - Strategic planning
N1  - Includes bibliographical reference and index
ER  -