TY - BOOK AU - King,Janice M. TI - Writing high-tech copy that sells SN - 0471058467 U1 - HF/5825 PY - 1995/// CY - New York PB - John Wiley & Sons KW - Advertising copy. KW - High technology -- Marketing. N1 - Notes Registration no: 28275 (1al) Notes Registration no: 28275 (1al) Includes index. Serials holdings Stg 14.99 ER -