Jauch, Lawrence R., <br/><br/>
Business policy and strategic management / 
Lawrence R. Jauch, William F. Glueck. 
 - 5th edition 
 - New York  McGraw-Hill Book Company  1988 
 - 940 pages : 
<br/><br/><label>ISBN: </label>0071005072 (pbk) 007032347X (hbk) 
<br/><br/><label>Subjects--Personal Names: </label><br/>Corporate planning.