East, Robert., <br/><br/>
Changing consumer behavior / 
Robert East. 
 - London :  Cassell,  1990. 
 - xiv, 252 pages :  illustrations ;  22 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0304325333 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior