TY  - BOOK
AU  - Schiffman,Leon G.
AU  - Kanuk,Leslie Lazer
TI  - Consumer behavior
SN  - 0131728598
PY  - 1991///
CY  - Englewood Cliffs, New Jersey
PB  - Prentice-Hall
KW  - Consumers
KW  - Marketing research
N1  - Includes index
ER  -