Ford, Philip. <br/><br/>
Customer services :  marketing and the competitive environmen / 
Philip Ford. 
 - London   Pitman Publishing.   1989 
 - ix, 230 pages ;   Illustrations   22 cm. 
 - Banking certificate series .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9780273028833 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer Service<br/>Marketing<br/>Business
<br/><br/><label>Subjects--Index Terms: </label>Great Britain  Banks  Customer services