TY  - BOOK
AU  - Baker,Sunny
AU  - Baker,Kim,1955-
TI  - Desktop direct marketing : how to use up-to-the minute technologies to find and reach new customers
SN  - 0070041954
U1  - HF/5415.I26 
PY  - 1995///
CY  - New York
PB  - McGraw-Hill
KW  - Database marketing.
KW  - Direct marketing -- Data processing.
ER  -