Paliwoda, Stanley J., <br/><br/>
The essence of international marketing / 
Stanley J. Paliwoda. 
 - New York :  Prentice Hall,  1994. 
 - x, 164 pages :  illustrations ;  23 cm. 
<br/><br/>Includes bibliographical references (pages 149-158) and index. 
<br/><br/><label>ISBN: </label>0132848031 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing -- Management.