Andreasen, Alan R., <br/><br/>
Strategic marketing for nonprofit organizations / 
Alan R. Andreasen, Philip Kotler. 
 - 7th ediion  
 - Upper Saddle River, NJ :   Pearson/Prentice Hall,   2008. 
 - xxii, 504 pages :   illustrations ;   25 cm.  
<br/><br/>Includes bibliographical references and indexes.  
<br/><br/><label>ISBN: </label>9780131753723 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Nonprofit organizations--Marketing.