Johnson, Gerry., <br/><br/>
Exploring corporate strategy : text & cases / 
Gerry johnson, Kevan scholes, Richard. 
 - 8th edition 
 - Harlow :   Prentice hall,   2008. 
 - xxxvi, 878pages. :  col. illustration. ;   27cm. 
<br/><br/>Includes bibliographic and index 
<br/><br/><label>ISBN: </label>9780273711926 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning<br/>Strategic planning