Morden, A. R. <br/><br/>
Elements of marketing/ 
A. R. Morden 
 - Hants :  D P Publications Ltd,  1987. 
 - 678 pages :  illustrations, charts ;  21 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0905435885 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.