TY - BOOK TI - JMP student edition SN - ISBN-10: 1305263480 [Qualtrics] PY - 2016/// CY - Boston, MA PB - Cengage Learning KW - Marketing research KW - Case studies N1 - Includes authorization code; Includes 1 book each supplementary item at barcode no: 829662 and 829663 UR - http://www.qualtrics.com/cengage UR - www.jmp.com/cengage ER -