Pumpin, Cuno. <br/><br/>
The essence of corporate strategy / 
Cuno Pumpin. 
 - USA :  Gower,  1989. 
 - xi,183 pages :  illustrations ;  25 cm. 
<br/><br/>Includes bibliographical reference and index. 
<br/><br/><label>ISBN: </label>0704506386 (pbk)  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning