TY  - BOOK
AU  - Kim,W.Chan
AU  - Mauborgne,Renee
TI  - Blue ocean shift : : beyond competing / 
SN  - 9781509832217 (pbk.)
PY  - 2017///
CY  - New York, NY
PB  - Hachette Books Group, Inc.
N1  - includes bibliography and index
N2  - The indispensable follow-up to the over 3.6 million copy bestselling Blue Ocean Strategy
ER  -