TY - BOOK AU - Ummi Syahirah Haji Yakob ED - Universiti Teknologi Brunei TI - A Study On Social Enterprises in Brunei: Analysing Market Awareness and Social Impact PY - 2020/// CY - Brunei Darussalam PB - Universiti Teknologi Brunei KW - Universiti Teknologi Brunei KW - Social entrepreneurship KW - Brunei Darussalam KW - Public opinion KW - Marketing KW - Social aspects N1 - Submitted in partial fulfillment of the requirements for the degree of Bachelor of Business; Abstract: As social enterprise is a new concept in Brunei, a study needs to be done on challenges that these social enterprises are currently facing as well as consumer awareness on the term as well as on the businesses, in order to help them maintain stakeholders' interests. This study found that transparency and effectiveness are one of the main components in order to increase consumers' confidence. A proper definition, guideline and legal documentation for the social enterprises are also necessary according to the social enterprises in order for them to be able to run their businesses accordingly; Includes bibliography references ER -