Production and Operations Management /
Jay Heizer and Barry Render
- 2nd edition
- Massachusetts : Allyn and Bacon, 1991
- xx, 848 pages : Color illustrations ; 25 cm
Includes bibliograpchical references and index
Production and operations management (P/OM) can be one of the most exciting and challenging topics in the business curriculum. This second edition of Production and Operations Management: Strategies and Tactics is intended to provide you with a current, complete, and practical introduction to the field. The text is designed for introductory classes at either the undergraduate or MBA level. We stress the decisions managers make and the manager's role as a catalyst and entrepreneur who provides productivity enhancement in a world economy. We hope that students, after completing the course, will appreciate the role of operations managers in enriching the lives of everyone. The authors are aware that the majority of our readers are not P/OM majors. However, we think that management, marketing, finance, economics, accounting, quantitative methods, and information systems students will find the material both interesting and useful. Adopters of the first edition seem to have endorsed this premise.