Wilmshurst, John. <br/><br/>
The fundamentals and practice of marketing  [Books]. 
John Wilmshurst. 
 - 2nd ed. 
 - London  Heinemann  1984 
 - Pages: 239 
<br/><br/> Abstracts Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0434923311  0.00 
<br/><br/><label>LCCN: </label>85072284 
<br/><br/><label>Subjects--Personal Names: </label><br/>Marketing.