Clifton, P. Marketing analysis and forecasting : made simple / by P. Clifton, H. Nguyen and S. Nutt. - London : Heinemann, 1985. - vi, 284 pages : illustrations, charts ; 22 cm. - Made simple books. . Reg.No: 4543 transferred to SVNR [19/11/02] Includes bibliographical references and indexes. ISBN: 9780434985838 043498583X Subjects--Topical Terms: Marketing research. Sales forecasting.