TY  - BOOK
AU  - Mercer,David
TI  - Marketing : instructor manual
SN  - 0631201068
U1  - HF/5415.13 
PY  - 1996///
CY  - Oxford, UK
PB  - Blackwell Publishers
KW  - Marketing -- Management.
KW  - Marketing.
N1  - Notes Registration no: 29069 (1al) -- For staff only. Serials holdings Stg 40.00
ER  -