Buell, Victor P. <br/><br/>
Marketing management : a strategic planning approach  [Books]. 
Victor P. Buell. 
 - New York  McGraw-Hill  1984 
 - Pages: 682 
<br/><br/> Abstracts Includes indexes. Abstracts Includes indexes. Bibliography: p. 666-672. 
<br/><br/><label>ISBN: </label>0070088659  0.00 
<br/><br/><label>LCCN: </label>83009970 
<br/><br/><label>Subjects--Personal Names: </label><br/>Marketing -- Management.