Clancy, Kevin J. <br/><br/>
Marketing myths that are killing business : the cure for death wish marketing  [Books]. 
Kevin J. Clancy [and] Robert S. Shulman. 
 - New York  McGraw-Hill  1994 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0070111243  0.00 
<br/><br/><label>LCCN: </label>93000891 
<br/><br/><label>Subjects--Personal Names: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>HF/5415  / CLA