Talarzyk, W.Wayne. <br/><br/>
Cases for analysis in marketing / 
W. Wayne Talarzyk.  
 - 3rd edition. Holt-Saunders International Editions. 
 - Chicago, II. :  The Dryen Press,   1985. 
 - ix, 397 pages :   illustrations, photographs ;  21 cm.  
<br/><br/><label>ISBN: </label>483370255X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Case studies.