Oliver, Gordon,   1941- <br/><br/>
Marketing today / 
Gordon Oliver.  
 - 3rd edition. 
 - London :   New York :   Prentice Hall,   1990. 
 - xv, 525 pages :   illustrations, charts ;   24 cm.  
<br/><br/>Includes bibliographical references and indexes.  
<br/><br/><label>ISBN: </label>9780135566060  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.