TY  - BOOK
AU  - Czinkota,Michael R.
AU  - Donath,Bob
AU  - Ronkainen,Ilkka A.
TI  - Mastering global markets: strategies for today's trade globalist 
SN  - 9780538726658 
PY  - 2004///
CY  - Mason, OH : 
PB  - Thomson.Southwestern, 
KW  - Export marketing.
KW  - International trade.
N1  - Includes bibliographical references and indexes.
ER  -