TY  - BOOK
AU  - Baker,Michael
TI  - Perspectives on marketing management volume 1 1991
T2  - Perspectives on marketing management v. 1
SN  - 9780471928584 
PY  - 1991///
CY  - Chichester : 
PB  - John Wiley & Sons., 
KW  - Includes bibliographical references and indexes.
KW  - Marketing
KW  - Management
KW  - Periodicals.
N1  - Includes bibliographical references and indexes
ER  -