TY  - BOOK
AU  - Hiam,Alexander
AU  - Schewe,Charles D.
TI  - The portable MBA in marketing
SN  - 9780471547280 
PY  - 1992///
CY  - New York : 
PB  - John Wiley and Sons., 
KW  - Marketing
KW  - Management
N1  - Includes index
ER  -