Kotler, Philip. <br/><br/>
Principle of marketing :   an asian perspective / 
Philip Kotler ... [et al.] 
 - Singapore  Prentice Hall.  2005 
 - xv, 535 pages :  color illustrations ;  27 cm. 
<br/><br/>Includes reference and index 
<br/><br/><label>ISBN: </label>0131234390 
<br/><br/><label>Subjects--Personal Names: </label><br/>Marketing--Asia