TY  - BOOK
AU  - Greene,Melvyn
AU  - Greene,Melvyn
TI  - Marketing hotels and restaurants into the 90's: a systematic approach to increasing sales 
SN  - 0434906832
PY  - 1987///
CY  - London : 
PB  - Heinemann Professional Publishing, 
KW  - Caterers and catering
KW  - Hotel management
KW  - Marketing
KW  - Marketing by catering industries
KW  - Marketing by hotel industries
N1  - Previous ed.: published as Marketing hotels into the 90's. 1983; Includes index
ER  -