TY  - BOOK
AU  - Woodruffe,Helen
TI  - Services marketing
SN  - 9780712110396 
PY  - 1995///
CY  - London : 
PB  - M & E Pitman Publishing., 
KW  - Profession
KW  - Marketing.
KW  - Services industries
N1  - Includes bibliographical references and indexes.
ER  -