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Promotion : a guide to effective promotional planning, strategies, and executions / Dan Ailloni-Charas.
Material type:
TextSeries: The Ronald series on marketing managementPublication details: New York : Wiley, 1984. Description: xi, 281 pages : illustrations, charts ; 23 cmISBN: 0471080608Subject(s): Sales promotion | MarketingOther classification: HF5438.5 AIL 1984
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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General Collection
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Universiti Teknologi Brunei Library | HF/5438.5 AIL (Browse shelf(Opens below)) | Available | Z25075 | |||
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General Collection
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Universiti Teknologi Brunei Library | HF/5438.5 AIL (Browse shelf(Opens below)) | Available | Z25074 | |||
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General Collection
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Universiti Teknologi Brunei Library - at level 2 | HF5438.5 AIL (Browse shelf(Opens below)) | c. 1 | Available | Reg. no. 4877_UTB | 801769 |
Abstracts 'A Ronald Press publication.' Abstracts 'A Ronald Press publication.'
Includes bibliographical references and indexes.
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