000 00951nam a22002537a 4500
005 20250524132226.0
008 010101s2001 si a g 001 0 eng d
020 _a0471479101
_qpaperback
020 _a9780471479109
_qpaperback
040 _aUniversiti Teknologi Brunei.
_beng
_cUTB
_dUTB
084 _aHD69 TEM 2001
100 1 _aTemporal, Paul.
_eauthor.
245 1 0 _aBranding in Asia:
_bthe creation, development, and management of Asia brands for the global market /
_cPaul Tempora.
250 _aRevised edition.
260 _aSingapore ;
_aNew York :
_bJohn Wiley & Sons,
_c2001.
300 _aix, 291 pages :
_billustrations ;
_c23 cm.
504 _aIncludes bibliogrpahical references and indexes.
650 0 _aBranding (Marketing)
_zAsia
_vCase studies.
650 0 _aCompetiton, International
_vCase studies.
942 _2lc
_cGC
998 _eBook
_s814793 : 31193 c.1 UTB
999 _c12611
_d12611