| 000 | 00803nam a22002417a 4500 | ||
|---|---|---|---|
| 005 | 20250625155426.0 | ||
| 008 | 840101s1984 enka g eng d | ||
| 020 |
_a0434912352 _qpaperback |
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| 040 |
_aUniversiti Teknologi Brunei _beng _cUTB _dUTB |
||
| 084 | _aHF5415.12 CAS 1984 | ||
| 245 | 1 | 0 |
_aCase studies in marketing, advertising and public relations / _cedited by Colin McIver. |
| 260 |
_aLondon : _bHeinemann, _c1984. |
||
| 300 |
_avii, 224 pages : _billustrations ; _c24 cm. |
||
| 600 | 1 | 0 |
_aAdvertising _xCase studies. |
| 600 | 1 | 0 |
_aMarketing _xCase studies. |
| 600 | 1 | 0 |
_aPublic relations _xCase studies. |
| 700 | 1 | _aCAM Foundation. | |
| 700 | 1 | _aInstitute of Marketing. | |
| 942 |
_2lc _cGC |
||
| 998 |
_eBook _s801742 : 8444 c. 1 UTB |
||
| 999 |
_c13268 _d13268 |
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