| 000 | 00981nam a22002777a 4500 | ||
|---|---|---|---|
| 005 | 20260128142919.0 | ||
| 008 | 860101s1986 xx eng d | ||
| 020 |
_a013118332X _qpaperback |
||
| 040 |
_aUniversiti Teknologi Brunei _beng _cUTB |
||
| 084 | _aHF5415.3 DEB 1986 | ||
| 100 | 1 |
_aDebruicker, F. Stewart., _eauthor. |
|
| 245 | 1 | 0 |
_aCases in consumer behavior / _cF. Stewart Debruicker, John A. Quelch, Scott Ward. |
| 250 | _a2nd edition | ||
| 260 |
_aEnglewood Cliffs, New Jersey : _bPrentice-Hall, _c1986. |
||
| 300 |
_axii, 345 pages : _billustrations ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 4 |
_aConsumers _xCase studies. |
|
| 650 | 4 |
_aMarketing research _xCase studies. |
|
| 650 | 4 |
_aMotivation research (Marketing) _xCase studies. |
|
| 700 | 1 |
_aQuelch, John A., _eauthor. |
|
| 700 | 1 |
_aWard, Scott., _eauthor. |
|
| 942 |
_2lc _cGC |
||
| 998 |
_eBook _s801879 : 28928 c. 1 UTB |
||
| 999 |
_c13292 _d13292 |
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