000 00836nam a22002297a 4500
005 20251203144840.0
008 880101s1988 enka g 000 0 eng d
020 _a9781853960338
_qpaperback
020 _a1853960330
_qpaperback
040 _aUniversiti Teknologi Brunei.
_beng
_cUTB
084 _aHF5415.13 WES 1988
100 1 _aWest, Alan
_eauthor.
245 1 0 _aCases in marketing techniques :
_banalysis, alternatives, action /
_cAlan West.
260 _aLondon :
_bPaul Chapman Publishing Ltd.,
_c1988.
300 _a337 pages :
_billustrations ;
_c23 cm.
650 _aMarketing
_xManagement
_xCase studies.
650 _aMarketing
_xTecniques
_xCase studies.
942 _2lc
_cGC
998 _eBook
_s801659 : 14980 c. 1 UTB
999 _c13304
_d13304