000 01021nam a22002777a 4500
005 20240327121605.0
008 040826s2005 njua g b 001 0 eng
020 _a9780471476115
_q(hardback)
040 _aUniversiti Teknologi Brunei
_beng
_cUTB
_dUTB
084 _aHD60 KOT 2005
100 1 _aKotler, Philip.
_eauthor
245 1 0 _aCorporate social responsibility :
_bdoing the most good for your company and your cause /
_cPhilip Kotler and Nancy Lee.
260 _aHoboken, N.J. :
_bWiley,
_c2005.
300 _ax, 307 pages :
_billustrations ;
_c24 cm.
500 _aPublished simultaneously in Canada.
504 _aIncludes bibliographical references (p. 277-295) and index.
650 0 _aCorporate image.
650 0 _aCorporations
_xCharitable contributions.
650 0 _aSocial marketing.
650 0 _aSocial responsibility of business.
700 1 _aLee, Nancy,
_d1945-
942 _2lc
_cASC
_n0
998 _eBook
_s828135 : 0012441(H) c.1 UTB
_xUS Embassy
999 _c18978
_d18978