| 000 | 00839nam a22002417a 4500 | ||
|---|---|---|---|
| 005 | 20251120104427.0 | ||
| 008 | 200217 2016 ii a g 001 eng d | ||
| 020 |
_a9789332557185 _qpaperback |
||
| 040 |
_aUniversiti Teknologi Brunei _beng _cUTB |
||
| 084 | _aHF5415.13 KOT 2016 | ||
| 100 | 1 |
_aKotler, Philip., _eauthor. |
|
| 245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler, Kevin Lane Keller. |
| 250 | _a15th edition | ||
| 260 |
_aIndia : _bPearson, _c2016. |
||
| 300 |
_axxvi, 756 pages : _billustrations ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aKeller, Kevin Lane _eauthor. |
|
| 942 |
_2lc _cGC |
||
| 998 |
_eBook _s829364 : 033295 c. 1 UTB _xTradetech Sdn Bhd |
||
| 999 |
_c19527 _d19527 |
||