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_aUniversiti Teknologi Brunei _beng _cUTB |
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_aUTB 120 REPORT, THESIS & DISSERTATION _aRTDS 253 |
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_aAinul Hazirah binti Shah Johan _eauthor |
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_aThe Emergence of Electronic Payment : _bConsumers Opinion Towards E Payment As Alternative Payment System at Petrol Station in Brunei / _cAinul Hazirah binti Shah Johan |
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_aBandar Seri Begawan : _bUniversiti Teknologi Brunei, _c©2019 |
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_aiv, 58 pages : _billustrations ; _c30 cm |
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| 500 | _aAbstract The main aim of this research is to find out the response of the consumer about the implementation of e-payment system as an alternative payment system at petrol station in Brunei. The objectives are to investigate the level of perception and adoption of the consumers from different perspective towards the e-payment system in Brunei and o identify the possible reasons from the consumers of why the petrol station should extend their current traditional payment system to a more innovative payment system i.e. e-payment system. The framework of this study is constructed based on Technology Acceptance Model and other model based on prior studies in the literature review. The researcher uses quantitative research method to collect the data. The data collection is conducted via questionnaires distributed to 123 respondents which are selected by using convenience sampling technique. The researcher uses a software called Statistical Package for Social Sciences (SPSS) version 22. The questionnaire is tested using Cronbach's alpha and Exploratory Factor Analysis. The data collected from respondents is then analyzed using Multiple Regression Analysis method to identify the relationship between the factors and consumer's adoptions to e-payment towards implementing it as an alternative payment system at petrol station in Brunei. The regression analysis presents that two factors, i.e. perceived benefit, perceived ease of use and behavioral intention to use e- payment are significantly associated with the attitude toward e-payment and perceived self-efficacy is insignificant due to low scores and requires further investigation. The results indicate that there is a potential of widely used e-paymen system in Brunei. The study also proves that the consumer would prefer more anc better e-payment services at the petrol station in Brunei and hoping for bette enhancement in the future. | ||
| 504 | _aIncludes bibliographical references | ||
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_vResearch project _aUniversiti Teknologi Brunei |
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_aResearch project _xAcademic |
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_aElectronic funds transfer _zBrunei |
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_aGasoline service stations _zBrunei _vManagement |
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_aUniversiti Teknologi Brunei _bSchool of Business |
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_2lc _n0 _cRTDS |
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_eReport, Thesis & Dissertation _s829310 : 002015 c.1_UTB _xUniversiti Teknologi Brunei |
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_c23343 _d23343 |
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