| 000 | 02845nam a22002537a 4500 | ||
|---|---|---|---|
| 008 | 251215b nyu||||go|||| 001 0 eng d | ||
| 020 |
_a9780190944056 _qEbook |
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| 020 |
_a9780197749944 _qEbook |
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| 020 |
_a9780190944063 _qEbook |
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| 020 |
_a9780190944070 _qEbook |
||
| 040 |
_aUniversiti Teknologi Brunei _beng _cUTB |
||
| 100 | 1 |
_aFaulkner, Sandra L. _eauthor. |
|
| 245 | 1 | 0 |
_aQualitative Methods in Communication and Media / _cSandra L. Faulkner, Joshua D. Atkinson |
| 260 |
_aNew York, NY : _bOxford University Press, _c2024. |
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| 504 | _aIncluded appendix (page 187-193), references (page 195-207) and index (page 209-217). | ||
| 520 | _aQualitative Methods in Media and Communication offers a learning-centered guide to designing, conducting, and evaluating qualitative communication and media research methods. Drawing upon years of teaching qualitative research methods, Sandra L. Faulkner and Joshua D. Atkinson introduce and unpack qualitative communication research method design, analysis, representation, writing, and evaluation using extended examples and clear discussion. The authors use key terms, extended examples, discussion questions, student-tested writing and research activities, examples of student work and questions, and suggested resources to help readers design, do, and analyze qualitative research. As a textbook, its pedagogical goals for the student include: (1) becoming a critical reader of research studies by understanding the epistemologies and methodological assumptions used by researchers, (2) learning the various methods, strategies, and approaches for doing qualitative research, (3) developing a strong basic vocabulary and understanding of concepts relating to qualitative and humanistic research methods, (4) understanding special concerns related to particular research methods, and (5) designing, executing, and representing original qualitative research projects. With numerous elements intended to engage students and enrich the learning process, the book provides examples of how to do qualitative and critical analyses, including arts-based and media and textual analyses to understand, describe, and query communication and media research in a variety of communication areas. There is also an extensive discussion of ethics in qualitative research and spotlights with renowned researchers on hot topics in qualitative research. | ||
| 650 | 4 |
_aCommunication _xResearch |
|
| 650 | 4 |
_aQualitative Research _xMethodology |
|
| 650 | 4 |
_aMass media _xResearch |
|
| 700 | 1 |
_aAtkinson, Joshua D. _eauthor. |
|
| 856 | _uhttps://research.ebsco.com/c/rs63nj/search/details/6sidfveedn?db=nlebk&limiters=None&q=Qualitative%20Methods%20in%20Communication%20and%20Media&searchMode=boolean | ||
| 942 |
_2lc _cEBB _n0 |
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| 998 |
_eElectronic Ebook _xReference No: QTN.REF.: UTB QTN/2025-2026/LIB/01 |
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| 999 |
_c23721 _d23721 |
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