| 000 | 00941nam a2200241 4500 | ||
|---|---|---|---|
| 008 | 251217b1985 |||acodg |||| 001 0 eng d | ||
| 020 |
_a0135568617 _qhardback |
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| 040 |
_aUniversiti Teknologi Brunei _beng _cUTB |
||
| 084 | _aHF5415 REI 1985 | ||
| 100 | 1 |
_aReibstein, David J. _eauthor. |
|
| 245 | 1 | 0 |
_aMarketing : _bconcepts, strategies, and decisions / _cDavid J. Reibstein. |
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _c1985. |
||
| 300 |
_axvii, 684 pages : _billustrations, portraits, photographs, charts ; _c23 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 4 | _aMarketing. | |
| 650 | 4 |
_aMarketing _xDecision making. |
|
| 650 | 4 | _aStrategic planning. | |
| 942 |
_2lc _n0 _cGC |
||
| 998 |
_eBook _s801714 : 4526 c. 1 UTB |
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| 998 |
_eBook _s809985 : 2140 c. 3 UTB |
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| 999 |
_c23730 _d23730 |
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