000 00941nam a2200241 4500
008 251217b1985 |||acodg |||| 001 0 eng d
020 _a0135568617
_qhardback
040 _aUniversiti Teknologi Brunei
_beng
_cUTB
084 _aHF5415 REI 1985
100 1 _aReibstein, David J.
_eauthor.
245 1 0 _aMarketing :
_bconcepts, strategies, and decisions /
_cDavid J. Reibstein.
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_c1985.
300 _axvii, 684 pages :
_billustrations, portraits, photographs, charts ;
_c23 cm.
504 _aIncludes bibliographical references and index.
650 4 _aMarketing.
650 4 _aMarketing
_xDecision making.
650 4 _aStrategic planning.
942 _2lc
_n0
_cGC
998 _eBook
_s801714 : 4526 c. 1 UTB
998 _eBook
_s809985 : 2140 c. 3 UTB
999 _c23730
_d23730