000 00714nam a22002057a 4500
008 260309b1982 |||ado|g |||| 001 0 eng d
020 _a0201083434
_qhardback
040 _aUniversiti Teknologi Brunei
_beng
_cUTB
084 _aHF5415.15 WIN 1982
100 1 _aWind, Yoram.
_eauthor.
245 1 0 _aProduct policy :
_bconcepts, methods, and strategy /
_cYoram J. Wind.
260 _aReading, Mass. :
_bAddison-Wesley Pub. Co.,
_cc1982.
300 _a666 pages :
_billustrations, charts, photographs ;
_c24 cm.
490 _aAddison-Wesley marketing series
500 _aIncludes index.
650 4 _aProduct management.
650 4 _aNew products.
942 _2lc
_cGC
998 _eBook
_s801665 : 963 c. 1 UTB
999 _c23879
_d23879